Here is another interview I’m going to leave up for sake of discussion and evaluation, since it was originally posted in December 2016. My interview was with Scott Friedman, CSP, which stands for Certified Speaking Professional. We talked about his (then) new book, A Celebration a Day: 365 Ways to a Happier and Healthier Workplace. Watch the video and then take down some notes as you watch.
1. What do you like about Scott’s live video presentation style?
2. Do you like how he slips in some promotion about his speaking business?
3. What could Scott improve on in his next interview?
4. How is this interview the same as, or different than, my Rick Raddatz interview?
It’s actually a very cool book. If you have a business with people you work with, I highly recommend it. Every sole proprietor business owner to CEO of multi-thousand employee corporations should watch this video and buy Scott’s book. Yes, there really are 365 ideas in this book that will help your company culture evolve to one that is celebratory.
Transcript Summary of Main Points
What exactly does “Celebration in the Workplace” mean?
Answer by Scott Friedman, CSP: Celebration is defined as acknowledging all that is good. The good work you do. The people you do it with. The people you do it for. It’s when your to-do list becomes your done list. It’s acknowledging the big and little milestones along the way.
How is celebration in the workplace important to a company?
Answer by Scott Friedman, CSP: What keeps CEOs up at night, the one thing that’s always on that list is human capital. How do we engage employees? How do we keep our best talent? Celebration leads to more engaged employees, which leads to higher productivity and better team performance. So it really impacts the bottom line.
How does a company embrace a celebratory culture?
Answer by Scott Friedman, CSP: Starts by recognizing that it’s important. It’s everybody’s responsibility but first it starts at the top, because attitude flows downhill. Once it’s accepted that we want to create a happier and healthier workplace, then these are some wonderful ideas to increase team performance and improve productivity.
How do you work with your own company staff to celebrate?
Answer by Scott Friedman, CSP: One of the rituals we do every Friday is Wine and W.O.W. (Win of the Week). Let’s celebrate something that went well and then what didn’t go so well. It’s great to clear the air before the weekend.
How have your own celebrations helped your employees?
Answer by Scott Friedman, CSP:A dialogue is created that allows us to move forward and create a path that helps us all.
What are some examples from inside the book?
Watch the video
For more, watch the complete video and then be sure to purchase your copy of Scott Friedman’s, A Celebration a Day: 365 Ways to a Happier and Healthier Workplace.
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Live Video Interviews are a Great Way to Promote Your Book
Promoting your book with a live video interview is a great way to attract instant viewers. Plus, your live video is automatically recorded, saved, and is made available for months and years after the original broadcast. But, presenting your book (or any product) to an audience takes practice. There is ONLY one way to get this practice. Watch the video here: