In a recent blog post we produced for Joe Sabah (co-founder of the Colorado chapter of National Speakers Association and author of the book, How to Speak for Fun and Profit), a piece of his advice for maintaining security of your computer files was this: “Get a MAC, Get a MAC, Get a MAC.”
I believe the first time Joe told me to get a MAC was in 2004 when we held our third live workshop together at the Baby Doe Room. My nice new (at the time) PC laptop could not be turned on no matter what we tried. I had to deliver my “Sell More in 2004” four-hour instructional internet marketing workshop…without a computer! Yes, I’m still scarred!
Well, Joe (and to what I’m sure is with complete amazement of anyone who knows me), it took another 14 years, but it finally happened. My first MAC is incubating nicely and on its way. That photo is a sort of ultrasound of our new addition to the family arriving soon.
So, what finally converted me to the dark side whereas numerous bouts with viruses, hardware failures, and just plain all around slowness-of-everything should have been enough to get me to transition to a MAC long ago?
Why I am Moving from PC to MAC is Relevant to Any Professional Speaker and Author
I have advised at least 100 new speakers/authors how to get into the professional speaking business since starting my own speaking adventure in late 2003. About five years ago, I too started recommending new speakers go the MAC direction…even though I did not have a MAC of my own.
At that time, I was simply bored of teaching the same ‘ol web marketing tactics like converting more website visitors to leads and customers, SEO, and mining social networks. If I was growing bored of my own topic, I knew I would never do my best job possible for my audience. So, I scaled down my speaking and re-joined my old Toastmasters club to discover how to enjoy speaking again.
If you are losing interest in speaking or scaling things back, staying with what you have and not investing in a MAC might be the best direction for you.
Now I Have a Whole New Reason for Speaking Anywhere and Everywhere!
This is the most important reason I’m moving to MAC: I’m excited about speaking again and have a whole new topic to deliver to the world!
The topic has been three years in the making and I even have a new book launching next month that I’ve been secretly brewing.
Actually, all of the content for the book was generated between the morning of Memorial Day and only four days later. And, I never typed a word of the manuscript. The content development method I’ve developed is better than ghost writing, better than dictation, and develops content of higher quality than almost anyone could produce on their own! But, that’s a different discussion.
In short, I feel kinda like I’m just getting started in the speaking industry for the first time!
If you are excited about speaking and you’re just getting started, or if you’re about to launch something NEW and really ramp it up by getting your message out to the world using all means possible, trust me when I echo Joe Sabah’s advice: “Get a MAC, Get a MAC, Get a MAC!”
Every Serious Speaker Uses a MAC
A few years ago, I led one of my final web marketing educational workshops. This one happened to be at the National Speakers Association convention in Indianapolis. My presentation was on the final day of the event. So, I packed each of the two days before by attending nearly two dozen sessions by some of the best known names in NSA.
Of all the sessions I attended, every presenter used a MAC…except two…one speaker I did not recognize, and ME!!!
If You Want to Do What Other Successful People are Doing, Start Doing What They Do!
If you are a speaker, or want to be, you simply need to move to a MAC now. MACs are what power presentations by the top names in the speaking game.
If my broad suggestions are not enough, then here I will offer some additional specifics as to why now might be the perfect time for you to move to MAC.
MACs are Better for Video in Presentations
There are good speakers and there are GREAT speakers. Great speakers use video in their presentations. Of course, PCs are capable of integrating video into PowerPoint. And, technically, you could perform your entire presentation between your phone and the projector. But, MACs are designed for video! You have to jump through way too many hoops to make video work properly on a PC. If you plan to use video in your presentations (which you should be doing), “Get a MAC, Get a MAC, Get a MAC.”
MACs are Better for LIVE Video
If you are a speaker, you should be making use of live video resources like Facebook Live and Zoom for live meetings. I conducted weekly live video meetings for six months where we practiced live video presentation skills with each other. I can spot in under ten seconds whether a live video presenter is using a MAC or PC. The quality of picture, sound, and internet connection is noticeably more pure and crisp with a MAC when presenting in a live video setting.
MACs are Better for Webinars
What I said about live video applies to webinars as well. The quality of picture, sound, and internet connection is far better with a MAC than PC. The added bonus for MACs used on webinars is that I have NEVER heard of a MAC locking up in the middle of a webinar. I have sat-in on at least 100 webinars over the past couple of years. The number isn’t high, but I can remember four times when the webinar simply stopped mid-way. Why? Because the presenter’s computer (always a PC) simply jammed. How embarrassing!
In My Next Round of Speaking, Live Video, and Webinars, I Simply Cannot Afford to Stay with a PC
If you are serious about speaking, as I am renewed with excitement for speaking on my new topic, I suggest you adopt the same attitude toward MACs and steer yourself away from PCs. Of course, keep your main desktop PC, like I have as well. There’s no need to throw out functioning hardware. That’s not my point.
My point is this: If you want to be considered a serious professional speaker, you need to have the right equipment for the trade. “Get a MAC.”
If you want to be seen by your audience as the current expert in your field, you need a computer designed for video so you can use video in your presentations. Your audience expects it. “Get a MAC.”
If you want to connect with your audience and stay top of mind with your followers, you need a computer that is well suited for LIVE video. Your followers expect it. “Get a MAC.”
If you want to expand your reach without the time constraints and sacrifices that follow live speaking on location at events, you need a computer that will properly power your webinars with out having to worry about hardware glitches.
Simply put, having a MAC for your speaking business will give you a whole new level of confidence and excitement for speaking. Now, go and “Get a MAC, Get a MAC, Get a MAC.”
Watch for Announcements!
More details of my new speaking topic, upcoming book release date, and scheduled free webinars will be announced next week. Stay tuned and I hope you share in the joy of our new member of the family (a nice new baby MAC) already on its way. Good things will come from this birth I suspect!
To receive announcements of my book release and webinar dates, (as well as several additional business building benefits, register here now: